The Ideas Factory

We're restlessly determined to make products that leave the planet better than we found it. We do things differently – and love sharing our ideas for making things better. Each week we add to our blog, posting everything from DIY beauty recipes, waste-fighting tips, UpCircle guides and interviews with people and brands who inspire us.

Welcome to the UpCircle blog, we hope you enjoy reading…

This summer's hottest reads



Our friends at Books that matter take us through this summer's hottest reads.

A guide to choosing an SPF

In our guide to choosing an SPF, we explain the different types of SPF, why you still need SPF in winter, and the best SPF products for sensitive skin.

Understanding skin structure and skin microbiome



Understanding the structure of the skin and the skin microbiome can be really useful in helping you choose the best skincare products and ingredients.