Hair Serum with Fermented Rice Water + Baobab

To nourish + protect • 50ml

€25,49 €29,99

15% OFF

Reduces breakage + boosts elasticity

Shields against humidity + frizz

Strengthens, softens + detangles

SELECT FREQUENCY

ONE-TIME PURCHASE

~~€29,99~~

€25,49

Subscribe & Save 27%

€21,89

30 Days

60 Days

90 Days

120 Days

15% off regular price

never miss your routine

skip or cancel anytime

Order now, expected delivery on Sat 30 Aug

ADD TO CART

or 3 interest-free installments of €10,00 by klarna

Over 500,000+ Satisfied Customers

Free Shipping on Orders Over €50

Award-Winning Products

B-Corp Certified

ADD TO CART

DETAILS

UpCircle’s natural Hair Serum blends sustainably sourced upcycled baobab extract and upcycled fermented organic rice water with science-backed active ingredients which combine to protect, hydrate, and smooth every strand.

It also contains a compound formed from mushroom extract, hyaluronic acid and fructose, and is a natural alternative to regular silicones.

The overall effect of this serum is that it keeps hair vibrant, silky and healthy without weighing it down.

Suitable for all hair types.

Inspiring, upcycling, uplifting: This Hair Serum is made with baobab extract sourced from baobab seed in Africa; this multifunctional protein delivers 5-in-1 anti-ageing care: repair, strength, UV protection, moisture retention, and nourishment. Much like the baobab tree stores water in arid climates, it helps your hair stay resilient and well-hydrated.

The rice water is upcycled from crushed rice from Italy and is inspired by centuries-old Asian beauty traditions. Rice water is a hydration booster that supports stronger, shinier hair.

The UpCircle Promise
Dermatologically approved, vegan, sustainable and cruelty-free. Housed in a glass bottle.

INGREDIENTS

98% NATURAL INGREDIENTS: Aqua (Water), Citrus Aurantium Amara (Neroli) Flower Water, Caprylic/Capric Triglyceride, Betaine, Glycerin, Hydrogenated Ethylhexyl Olivate, Cocos Nucifera (Coconut) Oil, Polyglyceryl-3 Methylglucose Distearate, Benzyl Alcohol, Hydrogenated Olive Oil Unsaponifiables, Cetearyl Alcohol, Fructose, Oryza Sativa (Rice) Bran Extract, Potassium Sorbate, Aloe Barbadensis Leaf Juice Powder, Xanthan Gum, Hydrolyzed Adansonia Digitata Seed Extract, Pentylene Glycol, Cetearyl Glucoside, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Saccharomyces Ferment Lysate Filtrate, Sodium Citrate, Sodium Benzoate, Sodium Hyaluronate, Polyporus Umbellatus (Mushroom) Extract.

HOW TO USE

Apply the necessary amount on freshly washed and towel-dried hair. Gently massage focusing on lengths and end, and style as desired.

SHIPPING & RETURNS

Orders to Ireland - Fulfilled from Dublin!

Orders under €50: 1-2 working days with An Post (€2.99)
Orders over €50: FREE SHIPPING 1-2 working days with An Post

Orders to Netherlands, Germany, Belgium, France, Luxembourg

Orders under €50: 1-2 working days with GLS (€2.99)
Orders over €50: FREE SHIPPING 1-2 working days with GLS

Orders to Austria, Denmark, Switzerland

Orders under €50: 3-4 working days with GLS (€3.49)
Orders over €50: FREE SHIPPING 3-4 working days with GLS

Orders to Italy, Liechtenstein, Norway, Spain, Portugal, Estonia, Hungary, Latvia, Lithuania, Slovakia, Slovenia, Sweden, Poland

Orders under €50: 3-5 working days with GLS (€3.49)
Orders over €50: FREE SHIPPING 3-5 working days with GLS

Orders to Greece, Moldova, Cyprus, Iceland, Malta

Orders under €50: 4-6 working days with GLS (€9.99)
Orders over €50: FREE SHIPPING 4-6 working days with GLS

Orders to other European countries

Rates determined at checkout

FOR BEST RESULTS, USE THESE WITH YOUR Hair Serum

Save 5% on this recommended bundle

Shampoo Crème with Rosemary Oil + Coconut

€21,24€24,99

Conditioner Crème With Rosemary Oil + Vitamin E

€21,24€24,99

Bamboo Wide Tooth Comb

€11,04€12,99

Total price

€59,82€62,97

ADD BUNDLE + SAVE 5%

FREQUENTLY ASKED QUESTIONS

We're here to help!

Where in the routine can the Hair Serum be used?

This hair serum can be used as leave on and styling product after washing, or anytime for touch ups. The serum is formulated to be left in the hair, so humectants such as hyaluronic acid and glycerine lock in moisture, while the lightweight emollients and conditioning agents smooth and add shine without weighing the hair down.

Will the Hair Serum enhance/ define my curls?

Yes, it helps enhance curl definition by encouraging clumping and reducing frizz, however it is not a strong holding product. Hydrating ingredients attract and hold the moisture, and work in synergy with light oils and cationic conditioning agents to smooth the cuticle. Hence, curls will sit together more neatly and look shinier and more defined.

Can this be used on dry hair to tame the ends/ flyaways?

Of course. A tiny amount warmed between your palms and smoothed over ends or flyaways will tame frizz, adding shine. The emollients and unsaponifiables present in the formula act like a gentle and lightweight polish for the hair surface while the conditioning polymers reduce static and improve manageability.

Does the Hair Serum contain UV Protection for hair?

The Hair Serum contains ingredients that help reduce susceptibility to environmental and UV-related damage, but it is not considered a UV protector for the hair. If you need specific UV defence for the scalp and hair, we recommend using a product that has been tested and labelled for UV protection.

Is this suitable for very curly hair?

Yes. Textured and very curly hair types often benefit from extra moisture and slip, and this serum is the perfect combination of humectants, lightweight emollients and conditioning agents to hydrate, detangle, and reduce frizz. For very coarse or dense Afro hair use a little more product focusing on mid lengths and ends.

Is this suitable for fine hair?

When used sparingly. The formula is designed to not feel greasy, but fine hair can be weighed down by too much product. Start with 1 or 2 drops, warm in your palms and apply to mid lengths and ends only.

Can I use this on towel dried hair and leave it to air dry?

Absolutely. Applied to damp, towel dried hair, the serum will help retain water and seal that hydration thanks to its combination of moisture-attracting and occlusive ingredients. You can leave hair to air dry or diffuse. For the best results apply to damp hair then encourage your natural texture with gentle scrunching or comb through.

How much product should be used?

We recommend to start small and build as needed. As a rough guide: Very short hair: 1 to 2 drops, Short fine hair: 1 to 2 drops, Shoulder length fine to medium hair: 2 to 4 drops, Long or very thick hair: 4 to 8 drops. Always warm between the palms of your hands, apply to mid lengths and ends first, then lightly to the surface to tame flyaways.

Does this prevent frizz?

Yes. It helps reduce the frizz by hydrating the hair, smoothing the cuticle and reducing static. The combination of ingredients has been carefully formulated to make your hair look the best. The results are smoother, less reactive to humidity, shinier and more manageable locks.

What does UpCircle stand for?

Our range is natural, certified Vegan, certified Cruelty-Free, we're a B-Corp and Plastic Negative.All of our products are formulated without SLS, SLEs, parabens, mineral oil, phthalates, parfum and sulfates.

What is your return policy?

We offer a 14 day money back guarantee. If you are not happy with your products for any reason you have 14 calendar days (from delivery) to return them. Any items received back within this period will receive a full refund.

When will I receive my order?

We offer shipping with DPD, UPS, FedEx and GLS at checkout. Orders placed by 12pm are usually shipped same day. Need something urgently? Send an email to hello@upcirclebeauty.com once you've placed your order and we'll do our best to help!

Will I have to pay any additional taxes, duties or customs charges?

As we're shipping from within the EU (the Netherlands), as long as your delivery address is also within the EU then you won't pay any additional fees!

Still Have A Question?

Ask our team

REAL PEOPLE, REAL RESULTS

before

after

“Since having my baby I have horrid skin and it was so upsetting. I’ve hyperpigmentation on my right cheek bone and upper lip. The redness and spots have gone and my pigmentation's much less visible.”

Carla, 39

Verified Purchase

before

after

“My photos don’t really do the change in my skin justice but I just wanted to say thank you for your products and the improvement they’ve made."

Jessica, 32

Verified Purchase

before

after

“I am loving the products. My skin feels less dry, less congested, less irritated, less redness. I don’t get big pimple as often now. Thank you for creating UpCircle Beauty!!”

Aksona, 33

Verified Purchase

before

after

“My skin was not happy before and I tried loads of different things to sort it out but they didn’t work. But this did! These pictures are 10 days apart and I’m really happy how my skin is looking so far.”

Mollie, 30

Verified Purchase

STILL NOT SURE?

Take our skin quiz for personalised recommendations and save up to 30%

TAKE THE QUIZ

WHAT OTHERS ARE BUYING RIGHT NOW

BEST-SELLER

Hair Serum with Fermented Rice Water + Baobab

DETAILS

INGREDIENTS

HOW TO USE

SHIPPING & RETURNS

FOR BEST RESULTS, USE THESE WITH YOUR Hair Serum

FREQUENTLY ASKED QUESTIONS

REAL PEOPLE, REAL RESULTS

WHAT OTHERS ARE BUYING RIGHT NOW

"UpCircle's products are addictive and the most affordable choice"